BrandRants - Brand Strategy

Entries in strategic marketing (2)

Tuesday

Mar182014

Have graduate students outgrown the classroom?

Mar 18, 2014

Frank Oppenheimer was right, “The best way to learn is to teach”. In this post I hope to share what three years of teaching master's students has taught me.

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6 Comments | tagged

Gamification,

Lund University,

case study,

flipped class,

higher education,

peer-to-peer learning,

sean duffy,

social media in education,

strategic marketing | in

Content Marketing,

Education,

Gamification,

Lectures & Workshops,

Marketing Strategy,

Online Marketing,

Social Media

Tuesday

Feb182014

The problem with passion

Feb 18, 2014

Wanting to do something with all your heart is great. It can bestow extraordinary focus, drive and fortitude. That’s always been the case. But in recent years this sentiment is increasingly being confused with business strategy. The word used to fuel this fallacy is “passion”.