Jan 20, 2012 
Thanks to everyone who participated in the Swedish Chinese Chamber of Commerce (SCCC) event "Doing Business In China". For those who asked for a copy of my slides you can download Eight Myths of Marketing in China with the password I provided at the talk.
Post a Comment | in China Nov 3, 2010 
After posting on China in Talent Zoo (Marketers: Visit China Before China Visits You) I got a few mails asking about trips to China and the best way to gain an understanding of the market. By far, the best way to understand the market is to go there
Oct 27, 2008 
COMMUNISM AND COMMERCIALISM MERGE IN THIS NEW MARKETING FRONTIER
This morning I delivered a speech on branding to 50 communist party leaders in Guangxi province, China. I wasn’t sure what to expect and was surprised by their interest and engagement.
Post a Comment | in China 